Jordan 3 Retro White Cement Reimagined

Jordan 3 Retro White Cement Reimagined (2023)

The Air Jordan 3 Retro White Cement Reimagined (DN3707-100) is a landmark release built to honor the 35th anniversary of Tinker Hatfield's original 1988 design — the first Air Jordan silhouette to feature a visible Air unit, the Jumpman logo, and the now-iconic elephant print. Part of Jordan Brand's ongoing Reimagined series, it follows the Air Jordan 1 Lost and Found in applying a deliberately vintage aesthetic to a classic colorway.

The sneaker is constructed to 1988 specifications, with a tumbled white leather upper, elephant print overlays at the toe and heel, and a higher-cut ankle collar faithful to the OG mold. A seldom-yellowed heel tab carries restored "Nike Air" branding — marking the first time it appeared on the White Cement 3 since the 2011 retro — while a cement grey midsole, grey rubber outsole, and aged eyelets reinforce the vintage character. Fire Red hits on the Jumpman tongue, insoles, and collar piping provide contrast against the white base, completing the Summit White/Fire Red/Black/Cement Grey colorway.

Released March 11, 2023 at a retail price of $210, the White Cement Reimagined drew immediate attention from collectors for the thinned elephant print overlays and overall construction accuracy compared to earlier retros.

Details

• Style Code: DN3707-100
• Colorway: Summit White / Fire Red / Black / Cement Grey
• Release Date: March 11, 2023
• Retail Price: $210
• Designer: Tinker Hatfield (original 1988 design)
• Upper: Tumbled white leather with elephant print mudguard and heel overlays
• Branding: Restored "Nike Air" heel counter; Jumpman tongue logo in Fire Red
• Midsole: Aged/yellowed finish; cement grey rubber outsole
• Part of Jordan Brand's Reimagined series